Persol engages the “new generation” with an engaging campaign that encourages participation via Instagram. All this to support the retro sunglasses from the days of the “King of Cool.”
Dear Netflix – Ponderables on How to Protect this Prince…
May 12, 2016 by 1 Comment
Our previous post was focused on what makes The Little Prince movie so special that it really should be protected. This one delves into potential next steps for Netflix to ponder as they work on distribution plans for this awesome, labor-of-love, animated feature film directed by Mark Osborne.
Dear Netflix – Why Protect This Prince…
May 10, 2016 by 3 Comments
What makes The Little Prince movie so special? To start, the cast and crew all rallied around Mark Osborne’s approach for protecting St. Exupery’s timeless classic.
AWSI: This Museum’s Detour Advances Storytelling…
May 5, 2016 by Leave a Comment
SFMOMA opens with a Detour that has the gang curious. A location aware app running on an iPhone is being used as “a tool for telling stories, built by curious people with a talent for telling them.”
AWSI: 3M & Command Nails It with New Spokesperson…
April 28, 2016 by 1 Comment
Today’s AWSI musing is about the Command line’s partnership with pop culture icon and “U Can’t Touch This” musician MC Hammer to help launch a new “Do. No Harm.” integrated marketing campaign that’s smile-inducing…
