The Fox Business channel had an interview today with S. Truett Cathy, founder of Chick-fil-A and his son, Dan Cathy, who is the CEO. They talked about values — like honor, dignity and respect. And Truett talked about how they say, “my pleasure” as in “my pleasure to serve you.” It comes across as very sincere and definitely not what one experiences in other service establishments.
Background: Credited with introducing the original boneless breast of chicken sandwich and pioneering in-mall fast food, Chick-fil-A, Inc., is one of the largest privately-held restaurant chains — with more than 1400 in 38 states and Washington D.C. — and the second largest quick service chicken restaurant chain in the nation based on annual sales (nearly $3 billion in 2008).
You may be more familiar with their cows — an essential part of their marketing plan for more than 10 years.
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Editor note: This is part one of a series on how Chick-fil-A is doing a lot of things right with the way the business is run.
Used to one in the Hamilton Mall, when I worked a Musicland, I used to get two chicken sandwichs and two sets of fries and a large ice tea. Food was made fresh and not sitting around. Closed on Sundays. I don’t think they are there anymore, but I haven’t been in that Mall in years..,