Here’s a move that brings back a jingle that has tons of ear-worm potential. GM’s Chevrolet, which has long been associated with baseball, hot dogs and apple pie, has somehow gotten Major League Baseball and Fox to start Game Three of the World Series at 6:57 p.m. ET on Saturday,… more »
Opportunity Knocks with Fade-Out of Video Stores…
On Thursday, there was a story in The Wall Street Journal that talked about how “technology is killing the video-rental store–and a piece of American culture with it.” While reading about Alan’s Alley Video, run by Alan Sklar in Manhattan’s Chelsea neighborhood for nearly two dozen years, I am reminded… more »
Unpacking Imagination – Endless Possibilities…
In the Sunday Opinion section of The New York Times, there was a full page story titled, “Unpacking Imagination.” Written by David Rockwell, the president of the Rockwell Group, an architecture and design firm, it talks about creating the Imagination Playground in Lower Manhattan. It is a playground with lots… more »
JetBlue Hearts Glaser (and NY)
I saw a story in The New York Times that showed a lot renditions of Milton Glaser‘s famous “I Heart NY” logo. Apparently, it was inspired by JetBlue Airways becoming the first company authorized to the “I Heart NY” logo in an advertising campaign. The Times invited readers to design… more »
Evian Roller Babies…
This video came to my attention because it made Advertising Age’s top viral list. It is a campaign for Evian water.