Tommie caught a glimpse of this 4-minute video that went super-viral in just one day. As a promo for the European Tour, where the Irish Open is currently being played, golf professional Rory McIlroy is being challenged by a robot to hit washing machine targets. It is a throwback challenge…. more »
AWSI: Crunch Controversy…
June 22, 2013 by 1 Comment
It was brought to my attention (Thanks, Tommie!) that there was a disturbance this week that spanned from U.S. Navy headquarters to the cereal aisles of your local grocery store. Apparently, Cap’n Crunch is NOT a captain after all. A super astute writer noticed (and posted) that the legendary cereal… more »
DreamWorks Thinking Small? Maybe It’s More About Touchpoints…
June 19, 2013 by Leave a Comment
The headline said small, but there was a big picture of Shrek smack dab in the middle of my business section giving me a “what up?” look. The news, as reported by Benny Evangelista of the San Francisco Chronicle, was the announcement made by Netflix about a multi-year deal signed… more »
Life Imitating Art: Apple’s Campaign Sounds Mad Men-Like…
June 14, 2013 by 2 Comments
By now you’ve probably seen and heard the new Apple ad campaign. Titled “Our Signature,” the pacing and voice felt to me to be very similar to Don Draper’s Carousel pitch from an episode of Mad Men. Adweek wrote about the campaign and included the copy: “This is what matters…. more »
TaylorMade Golf’s U.S. Open Logo a Doozy…
June 11, 2013 by Leave a Comment
Tommie forwarded this post by Golfweek.com’s David Dusek to Doc and me. Guess he figured I’d like the symbology (he seems to think my money discussion with Bill Moyers was intriguing) while Doc here would dig the “natureful” story about the snake. Apparently it is a tradition for golf equipment… more »
