The Home Depot “Thrill of the Grill” page on their weekly ad drew our attention to a “new!” $399, “EXCLUSIVE WEBER SPIRIT E-210 2-BURNER GAS GRILL FEATURING GOURMET BBQ SYSTEM.” Yes, those were Home Depot’s shouts (as in all caps). Seriously though… what’s not to like about a BBQ which… more »
AWSI: Lacoste’s Beautiful Sport Ad Has Wings…
May 23, 2014 by Leave a Comment
The Lacoste ad (Tagline: Life is a Beautiful Sport) which appeared in the Sunday NY Times caught our eye. The gentleman on the light pole reminded us of one of our favorite movies: Wings of Desire by Wim Wenders. There is no specific all to action. The impression it left… more »
Staying Curious: What We Learned from a Unwatchable Show…
May 15, 2014 by 1 Comment
AMC’s Mad Men series is part way through its last season. For a while now, it has fallen off the list of “must see” TV. In fact, this season, we have resorted to reading the recaps from AdAge and Barbara Lippert’s Mad Blog before deciding whether to invest time actually… more »
Pinteresting Way to Reach Target Customers…
April 13, 2014 by Leave a Comment
While flipping through the various circulars (ads) that come with the Sunday paper, we came upon an attention getter from Target. They showed sale items in the context of what you could bake. The theme, of course, was the upcoming Easter holiday. Right smack in the middle of the page, the words “dessert pinspiration” appeared along with the Pinterest logo.
AWSI: Mark the Inventor King is Amazing…
March 5, 2014 by Leave a Comment
The NY Times story about a 23-year old inventor who created a granola texture analyzer machine for General Mills only scraps the surface of what makes Mark “the Inventor” King so amazing.
