Coors Light Packaging: Shows Cold & Super Cold

Packaging Digest posted about Coors Light’s latest in cold-activated packaging technology: New Coors Light Two-Stage Activation bottles and cans, which make it easy to see when your Coors Light goes from cold… to Super Cold. The focus is helping folks know when to take their “super cold” beer out of… more »

T-Mobile Does Royal Wedding…

According to AdAge’s Viral Video chart, T-Mobile’s “Life’s for Sharing,” Royal Wedding video has been a spectacular viral hit. Though there were no official corporate sponsors for the wedding of Prince William and Kate Middleton’s wedding festivities, that didn’t stop T-Mobile from leveraging the event. Visible Measures tracked T-Mobile’s uncanny… more »


Oakley’s Rolling-O in Sacto…

We got a sneak peek of the Oakley Monster Truck. Dubbed the Rolling O, it is a demo mobile that got to Sacramento a week early. From Friday, April 29 through Sunday, May 1, 2011, the Oakley Rolling “O” Eyewear Lab will be at the Haggin Oaks Golf Expo to… more »

Learning New Combos at UFC Gym

Learning new combinations has been the focus of my training at UFC Gym in Concord. Since I am very visual, Coach Joey and Coach Carlo offered to help me out by demonstrating the combos while I held the video camera. Now I need to practice, practice, practice. ###


Edison in Paris – from YouTube?!

While doing research for Episode 1 of the Jedemi Chronicles (Note: Up to this point we’ve had prequels and a pilot), my path led me to Lost Pins in Paris. Specifically, I wanted to know if Thomas Edison (AKA “Tommie”) had spent time in the “City of Lights.” Sure enough,… more »