This week, it was announced that Diamond Foods Inc. has bought the Pringles brand from Procter & Gamble (P&G) for $1.5 billion. The transaction rids P&G of the last of its food brands, since it has shifted mostly to beauty and hygiene products, and builds on Diamond’s growing food portfolio…. more »
Thinking in Threes: New Ad Campaign for Vodka Moves Beyond the Bottle
April 6, 2011 by Leave a Comment
There’s a new ad campaign hitting the airwaves during sporting events that may actually cause viewers to hit pause and rewind on their DVRs. It is for Three Olives Vodka of the UK (imported from England). There are several spots making the rounds care of Los Angeles-based M&C Saatchi. Featuring… more »
Ford’s New Orange Friend – Doug
March 28, 2011 by Leave a Comment
It seems like it was just yesterday that Pets.com amused us with their sock puppet spokesdog. Though absolutely hilarious, Pets.com ended up folding during the dot com bust. That’s why it is especially curious that Ford recently introduced their new spokesperson, a hand puppet named Doug. Doug plays a big… more »
March Sadness: The Equinox Tour that Wasn’t
March 18, 2011 by 3 Comments
Here’s one of a new series being added to Jedemi:Â The Not Going Anywhere (NGA) Files I’m watching the MLB channel, listening to The Irish Experience, and wistfully thinking of the Sprint Equinox Tour idea I put together which is now an addition to the NGA file. It all started… more »
Phoenix-bound: Tale of a Tribute to Your SF Giants
March 18, 2011 by Leave a Comment
This is a story about a labor of love. There was a write-up in the San Francisco Chronicle about a non-commissioned work of art created by magazine cover artist, Mark Ulriksen titled, “Your 2010 World Champion San Francisco Giants.” The canvas is 4 feet by 5 feet — definitely different… more »
