It’s been an interesting year for beer promotions. Dos Equis (The most interesting man in the world beer) a brand of Heineken USA, White Plains, N.Y., began the year with a Game Changer initiative that ran through March (and the St. Patrick’s Day celebration). Then Guinness took on Cinco de… more »
AWSI: Great Idea — Stories for Every Journey…
We are getting caught up on our email newsletters and found this truly wonderful idea. Quantas, an Aussie airline, has developed a series of novels for their passengers called “Stories For Every Journey.” Each book varies in length and is meant to last only as long as the duration of… more »
Spidey Life? Taking Your Passion and Making it Happen…
The thought crossed my mind when I read a story about Jonathan Kaplan. He’s the guy who brought the Flip Video camera to the world via his company Pure Digital and then sold the successful business to Cisco. Kaplan turned around and started up a chain of grill cheese eateries… more »
Firey Hot Sauce a Winner…
On Saturday evening, we checked out the rooftop garden at Triple Rock in Berkeley. It was the perfect place to have a beer and hang out to escape the triple digit temps back home. While there, we made a fantastic discovery — a hot sauce that totally rocks! Palo Alto… more »
Washing Machine Challenge Goes Viral: McIlroy vs. Jeff the Robot…
Tommie caught a glimpse of this 4-minute video that went super-viral in just one day. As a promo for the European Tour, where the Irish Open is currently being played, golf professional Rory McIlroy is being challenged by a robot to hit washing machine targets. It is a throwback challenge…. more »