Firing Up Social Media for New a Taco…

Available at a Taco Bell near you is the new Fiery Doritos Locos Tacos (DLT). The third offering within the brand’s most successful product platform ever – with 600 million sold since March 2012 – it combines spicy chili with a hint of lime flavor in a crunchy red shell…. more »

Hollywood’s Blockbusters: Service Offerings??

In the August 4 edition of the NY Times Sunday Magazine, Heather Havrilesky “riffed” about the 1975 movie by Steven Spielberg called “Jaws” which has been credited with launching the obsession with summer blockbusters — namely because it was the first movie to make more than $100 million at the… more »

Circling Back: Twinkies Gaining Traction as Dude Food…

It’s been just about a month since we wrote about the return of Twinkies (They’re B-a-a-c-c-k: Twinkies Make Early Appearance at Wal-Mart). According to AdWeek, $3 million was spent on the campaign to reintroduce Twinkies to the market and the company can barely keep up with demand. They shipped 85… more »

AWSI: Farmers 15-Seconds of Smart is Awesome!

We think Farmers Insurance, and their agency of record RPA, are really on a roll from a creativity and breaking through standpoint.  Back in January, they unveiled a series of 30-second , “It’s Smarter to Have a Plan” spots that were shown during college football bowl games.  A nice break… more »

Inspiration for The Chronicles: One of Many…

Jedemi Chronicles’ “The Tale of the Enchanted Jukebox” was inspired by a number of things. Here’s one: Michigan J. Frog. Animation pioneer Chuck Jones created Mr. Frog. In a career spanning over 60 years, Jones made more than 300 animated films, winning three Oscars as director and in 1996 an… more »