AWSI – The Masters Edition: IBM Watson Shot Tracker is Way Insightful…

For the 2016 Masters golf tournament, IBM’s Watson-enabled tracker app / function is truly amazing to behold especially if you are into the strategy of the game and course management.

AWSI: This Campaign is Clever & Can’t Be Ignored…

On Monday there was an AT&T “takeover” of The Wall Street Journal as a true “page-turner” campaign occupied A7 through A14 of the front section. It changed our views about &.

NVC the 0403 Edition: March Madness, Dugout iPads, Walk-up this Way

Closing in on the end of March Madness and the start of the marathon called Major League Baseball’s 162-game season, this version of News, Views & Clues is very sports-oriented with a tech twist.

AWSI: Sneakers are Trending…

Cool for the summer… Honda steps up Civic X launch with driving shoe that pays tribute to the three core design aspects of the new 2016 Honda Civic…

SCMF Musings: Product Placement and Nike Waffle Sneakers

DesignTAXI sent an email newsletter the other day that had “Is Nike’s ‘breakfast’ sneaker a hoax?” as a part of the Subject line. Of course, we stopped to peruse…