The MTV Video Music Award (VMA) show is taking place on Sunday night. There’s been a lot of buzz about Katy Perry’s level of participation — She will close the show, singing “Roar,” the single released last week to build excitement about her upcoming album (her fourth studio album, “Prism.”)…. more »
Firing Up Social Media for New a Taco…
August 23, 2013 by 1 Comment
Available at a Taco Bell near you is the new Fiery Doritos Locos Tacos (DLT). The third offering within the brand’s most successful product platform ever – with 600 million sold since March 2012 – it combines spicy chili with a hint of lime flavor in a crunchy red shell…. more »
Hollywood’s Blockbusters: Service Offerings??
August 18, 2013 by Leave a Comment
In the August 4 edition of the NY Times Sunday Magazine, Heather Havrilesky “riffed” about the 1975 movie by Steven Spielberg called “Jaws” which has been credited with launching the obsession with summer blockbusters — namely because it was the first movie to make more than $100 million at the… more »
August 12 Could Be the Day… Why??
August 15, 2013 by 1 Comment
While blasting through The Wall Street Journal I came upon a 2-page ad that made me stop — or rather do the equivalent of a double-take. Then it made me race to the Internet because I felt there was some ‘splainin’ to do. So, why August 12? Also, what was… more »
Circling Back: Twinkies Gaining Traction as Dude Food…
August 14, 2013 by 1 Comment
It’s been just about a month since we wrote about the return of Twinkies (They’re B-a-a-c-c-k: Twinkies Make Early Appearance at Wal-Mart). According to AdWeek, $3 million was spent on the campaign to reintroduce Twinkies to the market and the company can barely keep up with demand. They shipped 85… more »
