Dominoes Makes Delivery Point without Social Networking…

UPDATED:  These days, it seems like every marketing campaign is heavy on social networking aspect (i.e. Twitter, Facebook tie-ins) since that’s what’s perceived to be “in.” I guess that’s why I found this approach by Domino’s Pizza in the Netherlands especially refreshing. It’s very visual and very much in line… more »

When Smoking & Ads Ruled…

I recently came upon a Packaging Digest story that referenced a Flintstones commercial for Winston cigarettes.  I guess that shouldn’t be too surprising now that we’ve been exposed to AMC’s Mad Men where smoking was pretty much ubiquitous at the offices of Sterling Cooper (circa 1960).  The Flintstones (1960-1966), much… more »

For Real? The Madden Jinx Continues…

Again? Who would have thought that being on the cover of EA’s Madden NFL 10 football video game would be such a risky proposition? Last night, in the NFL season opener, Madden “cover player” Troy Polamalu of the Steelers, (who appears with Larry Fitzgerald of the Arizona Cardinals on cover… more »

Target NYC Billboards to be “Upcycled” into Anna Sui bags

Target has just transformed its iconic Times Square billboards into an artistic homage to New York City with the unveiling of larger-than-life commissioned works from emerging artists. The billboards, which will remain on display through the end of October, are slated to take on a second life after their run… more »

Not that Papa?!?

When I first heard about Beard Papa and saw the logo, I was wondering if there was a Hemingway connection. “Totally unrelated,” I was told. Humm…  Clearly, I  needed to do some Google research to find out the real scoop.