AWSI Musings: Quaker’s Oatober Inspires Year-Round…

The Quaker Company launched a brilliant promo for this month, which they’ve re-named “Oatober.” The aim is to inspire creative ways to incorporate “the world’s most nutritious yet underappreciated foods: the humble oat…”

AWSI Musings: Ollie Gathers Allies – Hashtag TMP…

The “How Ollie Strikes Back!” adventure continues with a trip to North Berkeley where Oski lines up some allies…

SCMF Musings: “Membering” Emerald’s Breakfast on the Go Campaign…

South Park’s Member Berries got us ”Membering” the Emerald Breakfast on the Go campaign that we wrote about in April 2011. The ad has a catch phrase that we’re using 5+ years later. Enjoy!

AWSI Musings: When Ollie Meets Oski – Dealing with TMP…

Having hit bottom in his misery, Ollie the Otter has a serendipitous meet-up with someone who can help him take back his job…

AWSI Musings: TMP is for Too Much Peyton…

He’s everywhere. There’s no escape from Number 18, as the retired Peyton Manning dominates airtime like no other endorser. And now he has a new gig — pushing out an established fav…