Lost captured the imagination of a lot of viewers. As the series neared its final episode (Sunday, May 24), there were quite a few interesting videos posted. Here are a couple of examples.
LEGO Leverages AR at In-Store Kiosks
LEGO is using augmented reality (AR) technology in some of their packaging to give customers ideas of the things they can build with the various kits. Created by augmented reality expert metaio, the LEGO boxes are designed to interface with kiosks in LEGO stores . How it works. Shoppers hold… more »
FantasyLand Now Playing…
Stephen Palgon’s “Fantasyland,” a documentary about fantasy sports players based on the book by Sam Walker, premiered in March on SnagFilms.com. “Fantasyland” follows Jed Latkin, an amateur fantasy baseball fan who earns the chance to compete in an expert league called Tout Wars during the 2008 baseball season. Financed and… more »
Shirts Off for Southwest’s Bags Fly Free Ad
If you watched any of the March Madness NCAA basketball games, you mostly had a chance to view a very delightful ad that Southwest was running to promote their “Bags Fly Free” policy. It is rare for me to call something delightful, but this one was clever and brilliant and… more »
Just Say No to Embargoes…
In the PR Industry there is the concept of embargo, which basically means that you can pre-brief a journalist or blogger on a topic with the intent of getting them to write a story that coincides with the press release hitting the wire… but NOT before. Embargoes are painfully annoying…. more »