NVC the 031316 Edition

We are still moping about trying to accept the news that one of our favorites (and inspiration for our #SCMF) has been jettisoned. Jonathan Goldsmith (AKA “Most Interesting Man in the World”) will no longer be the one saying, “I don’t always drink beer, but when I do, I drink Dos Equis.” What’s next for the brand and Goldsmith?

SCMF Musings: Boomwich & Fiery Cheetos

While reading the Lucky Peach Versus issue, we came across a story mentioning about a place called Boomwich which offers a cheesesteak in which the cheese has been partly replaced with crumbled Flamin’ Hot Cheetos.


DragonBustR Time! Give Yourself 20 to Start…

A Jedemi Original – Please check it out. Before you can “follow your bliss,” you need to find a way to gain time in your day to read, write and explore. You can start by simply grabbing 20 minutes. Learn more about our DragonBustR technique here.

AWSI: The Rio Advertising Games HAVE Begun…

While perusing AdAge, we came upon this story (Non-Sponsors With Olympic Dreams Must Beat March 27 Deadline: New Sponsorship Rules Alter Olympic Marketing Playbook). Say what? How can that be?


NVC the 030616 Edition

Playfulness and youthfulness seemed to be the themes of the week. In this edition of NVC, we’ll cover post-Oscar buzz, a seemingly ageless NHL player, and more…