New Normal: The Original Red Bull-Sized Can for Soda Beverages…

People are pretty familiar with the Red Bull energy drink. Parodied on Futurama (Slurm), it comes in a skinny can (250ml of fluid) that is pretty much made for quick consumption (For sure, it doesn’t fit well in the standard size cup holder — which is another incentive). No doubt… more »

AWSI: Is Life Imitating “The Simpsons”??

We do a lot of reading and observing. It’s fun and we always seem to find something that seems intriguing. For example, Monday’s Wall Street Journal featured a story (Mexican Regulator to Rule on Beer Sales) talking about how an upcoming ruling by Mexico’s antitrust regulator could end beer makers’… more »


Chevy Swings & Misses or Is Called Out? You Decide…

In baseball there are the obvious strikes (think swing and miss) and the called strikes which are subject to the home plate umpire’s interpretation of the strike zone that game or inning. This Video Critique article (Chevrolet Impala Strikes Out With Baseball Analogy) fits into the latter category for it… more »

AWSI – Solar-Powered Plane Reignites Pioneering Spirit

Our buddy St. X was very excited when Tommie told him this news. Late Saturday evening (at 11:09 pm Eastern Time / 23:09 hours) the Solar Impulse, a solar-powered aircraft, completed the final leg of a history-making cross-country flight, gliding to a smooth stop at New York’s John F. Kennedy… more »


Illuminating WSJ Photo-Op…

Thanks to this “Photo-Op: Idea Man” piece in the Weekend section of The Wall Street Journal, we got a glimpse of how light bulbs seemingly stimulated the imagination of artists in the early 1900s. The picture they ran made you stop and think: It is Hans Finsler’s 1927-28 photograph ‘Electric… more »