People are pretty familiar with the Red Bull energy drink. Parodied on Futurama (Slurm), it comes in a skinny can (250ml of fluid) that is pretty much made for quick consumption (For sure, it doesn’t fit well in the standard size cup holder — which is another incentive). No doubt… more »
Chevy Swings & Misses or Is Called Out? You Decide…
July 8, 2013 by Leave a Comment
In baseball there are the obvious strikes (think swing and miss) and the called strikes which are subject to the home plate umpire’s interpretation of the strike zone that game or inning. This Video Critique article (Chevrolet Impala Strikes Out With Baseball Analogy) fits into the latter category for it… more »
AWSI: Battling for the Hearts and Minds of America…
July 4, 2013 by 2 Comments
On Wednesday, in the pre-July 4th holiday edition of The Wall Street Journal, Motorola (a Google Company) had a full-page ad on the back of the first section touting the forthcoming Moto X smartphone with an emphasis on “Designed by you. Assembled in the USA.” In that same “A” section,… more »
AWSI: Brits Ambush the 4th…
July 3, 2013 by 2 Comments
It’s been an interesting year for beer promotions. Dos Equis (The most interesting man in the world beer) a brand of Heineken USA, White Plains, N.Y., began the year with a Game Changer initiative that ran through March (and the St. Patrick’s Day celebration). Then Guinness took on Cinco de… more »
Washing Machine Challenge Goes Viral: McIlroy vs. Jeff the Robot…
June 28, 2013 by Leave a Comment
Tommie caught a glimpse of this 4-minute video that went super-viral in just one day. As a promo for the European Tour, where the Irish Open is currently being played, golf professional Rory McIlroy is being challenged by a robot to hit washing machine targets. It is a throwback challenge…. more »
