Staying Curious: The SISTEM51 Adventure

Ad triggers curious mind and kicks off an adventure. What WAS the story in the back?

Sunday Musings – By Changing Ourselves We Can Change the World…

It has been a really nutty week.  The world seems to be spiraling out of control with so many matters of importance seemingly shunted aside by leaders who should know better. I totally get why Rat did that. That “It is what it is” phrase represents a fork in the… more »

NoNo Promo a Go!

When Clayton Kershaw of the Los Angeles Dodgers threw his no-hitter on my birthday, I knew I was witnessing something special. Listening to Vin Scully describe the scene (caught the last 3 innings) was a treat. And speaking of treats, the timing worked out for me to be able to… more »

Rocky on Broadway: Making the Concept Fly…

The Sunday New York Times had an eye-catching ad for the musical, ROCKY, that, quite frankly, was suitable for framing. From the “Story & Score” to “Gloves” to “Fight Choreography” to “Live Video Coverage” and more, the ad did its job to let the reader know that this was a well-thought-out performance.

GIF-ertainment: Crashing the Ivy…

We just saw this in today’s Cubs-Cards game. Ouch! Tommie GIF-ized it.