Really?? I’m still trying to get my head around this. Prince Fielder, the new first baseman for the Detroit Tigers, is appearing in a “Runs Deep” ad for Chevy. http://espn.go.com/mlb/player/_/id/5915/prince-fielder I saw it several times with the volume down. Couldn’t figure out what he was doing. Really? The whole baseball,… more »
Asking for a Little Respect…
April 2, 2012 by 1 Comment
Last Sunday I opened up the Target ad for the San Francisco Bay Area (it was in the San Francisco Chronicle) and saw this. And I said to myself, “What’s wrong with this picture?” Our other Bay Area team, the one of “MoneyBall fame,” was left out of the picture…. more »
Larry the Quaker Oats Man Gets a Makeover…
March 30, 2012 by Leave a Comment
First of all, who knew his name was Larry? Second of all, really? Really?? According to a story in The Wall Street Journal, the Quaker Oats man has been updated, much like Betty Crocker a few years back. The point was to “reinvigorate the brand globally.” Brand design firm, Hornall… more »
Oreo Ad & The Front Door…
January 2, 2012 by Leave a Comment
Creative advertising is NOT limited to the Super Bowl. Rather, if you pay attention, you’ll find some water cooler-worthy pieces of art that will have you shaking your head. For example, this ad for Oreo Fudge Creme cookies was shown during the Fight Hunger Bowl game. Though it was from… more »
Moto’s Droid RAZR: Slicing its Way into Relevance?
November 13, 2011 by 1 Comment
It slices through the air with the greatest of ease. Yeah, that seems to be the message of the ads that ran before the official release of Motorola Droid RAZR on Verizon Wireless. I kept wondering, why I would want a smartphone that can slice light poles in half? The… more »
