Anew Chevy ad hit the airwaves. If you watched sports, you may have caught a glimpse of it. A little boy is playing with his “Tonka Toy” version of a Silverado truck — having created an imaginary world that supposedly mirrors his Dad’s (who just so happens to drive a Silverado truck).
Petco’s New Tagline Emphasizes Differentiator…
August 21, 2011 by Leave a Comment
Coming on the heels of Burger King doing away with the creepy king, a headline in one of the newsletters I get shouted, “Petco Revamps Logo, Tagline.” For Burger King, the move was long overdue. But Petco?? If I want to see a Padres game while in San Diego, I… more »
Sonic ‘Secret Weapon’ Ad: Summertime Fun!
June 27, 2011 by Leave a Comment
Caught a glimpse of the new Sonic ad today while watching a baseball game. It was one of those times I wished I had a TiVo on this particular television. So instead, I poked around on online and found it posted on YouTube. The ad, called “Secret Weapon,” is very… more »
Nike’s ‘Write the Future’ Scores Big Time at Cannes
June 25, 2011 by Leave a Comment
“Write the Future,” the blockbuster Nike spot created out of Wieden & Kennedy, Amsterdam, that imagines the potential future of various soccer stars should they go on to win the World Cup, took home the Film Grand Prix at the Cannes International Festival of Creativity. A post by AdAge’s Ann… more »
Punchy Gets a Refresh…
June 2, 2011 by 1 Comment
At first I was taken aback that there had been changes to Punchy — the spokes-mascot for Hawaiian Punch. According to this story, the new refreshed Punchy now features the hang-ten hand gesture instead of a punch and will portray a more energetic and playful personality than the feisty attitude… more »
