Petco’s New Tagline Emphasizes Differentiator…

Coming on the heels of Burger King doing away with the creepy king, a headline in one of the newsletters I get shouted, “Petco Revamps Logo, Tagline.” For Burger King, the move was long overdue. But Petco?? If I want to see a Padres game while in San Diego, I… more »

Sonic ‘Secret Weapon’ Ad: Summertime Fun!

Caught a glimpse of the new Sonic ad today while watching a baseball game. It was one of those times I wished I had a TiVo on this particular television. So instead, I poked around on online and found it posted on YouTube. The ad, called “Secret Weapon,” is very… more »

Nike’s ‘Write the Future’ Scores Big Time at Cannes

“Write the Future,” the blockbuster Nike spot created out of Wieden & Kennedy, Amsterdam, that imagines the potential future of various soccer stars should they go on to win the World Cup, took home the Film Grand Prix at the Cannes International Festival of Creativity. A post by AdAge’s Ann… more »

Punchy Gets a Refresh…

At first I was taken aback that there had been changes to Punchy — the spokes-mascot for Hawaiian Punch. According to this story, the new refreshed Punchy now features the hang-ten hand gesture instead of a punch and will portray a more energetic and playful personality than the feisty attitude… more »

This Out of Office Notice is Sponsored by…

Creativity Online pointed out this clever idea: Gustav Egerstedt, art director at Saatchi & Saatchi Stockholm turned his out of office auto-reply into adspace. Apparently the idea has spawned a website: http://outofofficead.com/ Welcome to Out of Office Ad. It says: “This service will go live soon. Stay inside the office… more »