As appalling as it may be to think that the Teenage Mutant Ninja Turtle franchise is pushing toys for pre-schoolers, we’ve deemed the product highlighted on page 18 of the Sunday Target ad post-worthy. The Shellraiser vehicle from Playmates Toy has bells and whistles (or as the ad copy states,… more »
FSI – What’s New and Notable – 002
This week’s edition of FSI What’s New & Notable is focusing on hot sauce. The FSI featured a ginormous burger that took up 50% of the ad. It was a drippy burger too, like the kind you see on Carl’s Jr. television ads. We aren’t burger people and were about… more »
FSI – What’s New and Notable – 001
Anyone who gets a Sunday newspaper delivered to their doorstep (or driveway) knows that part of its considerable “thunk” are the ads that are included in the form of circulars and free standing inserts (FSI). We like them for several reasons. You can get a sense of what’s trending. You… more »
Taming of Viv – Jukebox Tunes…
In a very special café owned by a very special lady, spirits from the past arrived on a mission to ignite the imagination and enable the creative spirit which resides in all of us. The Jedemi Chronicles are a series of stories which capture the adventures of these spirits as… more »
AWSI: JedemIdea, Energy & Power…
With the release of the first of what should be many expressions of the Jedemi Chronicles, we’ve been pondering how to explain what we perceive to be the end game here. For sure, we can tell that a lot of what Jedemi is about is the discovering of interesting things… more »