Archives for June 2016

AWSI: It’s a Game of Ratings…

Drama… The NBA Finals had lots of it as seen on Disney’s ABC and the Entertainment & Sports Programming Network (ESPN) which equaled huge ratings. As for Comcast/NBC and the NHL Stanley Cup Finals, both drama and ratings were lacking. Borrowing from the mouse’s playbook may be in order…

SCMF Musings: Is $8 Cereal the New $4 Toast?

Has hipster toast given way to gourmet cereal? Kellogg’s to offer playful recipes in their Times Square cafe opening July 4.

SCMF Musings: A Talking Steering Wheel??

A #SCMF discovery — Turner the talking steering wheel meet Chevron’s talking cars and Pixar’s “Cars.” While you are at it, check out some Aardman stop motion animation…

NVC the 0626 Edition: Pairings LEGO, Porsche, Tesla, Paris Beers, Crayola and More…

Playful pairings rule this edition of NVC. Cars, beer, retail and drawing therapy. Ads that entertain and a theme song revisited —I’m not afraid…

SCMF Musings: Keebler’s Ernie Elf Take on Social Media…

An AdChoice side bar pop-up for Keebler’s Fudge Stripe cookies was so enticing, we had to click along to follow — and were rewarded with amusing posts of Ernie, the chief Keebler Elf.