MLB’s midsummer classic (All-Star Game) had disappointing ratings (less than 10 million viewers) . But is there more to the story than what’s being reported?
AWSI: The $100 Million Story That Resonates…
July 13, 2016 by Leave a Comment
The Secret Life of Pets” opened to a whopping $103.2 million over the weekend, according to studio estimates. Success attributed to its originality. We say its was something more…
AWSI: Twinkies are a Survivor Thanks to the Brand Whisperer…
July 7, 2016 by Leave a Comment
Thanks to Brand Whisperer, Metropoulos, Hostess and Twinkies are surviving and thriving with an IPO coming soon. Also, look for fried Twinkies in a Wal-Mart near you. The playbook sounded familiar to us…
Dear Netflix: Please Protect this Prince with Immersive Sound…
July 5, 2016 by Leave a Comment
Another “Dear Netflix” post containing ponderables for protecting “The Little Prince” movie which they rescued. Focus on immersive sound (Dolby Cinema Technology) now available at the AMC 12 in NewPark Mall…
AWSI: It’s a Game of Ratings…
June 30, 2016 by Leave a Comment
Drama… The NBA Finals had lots of it as seen on Disney’s ABC and the Entertainment & Sports Programming Network (ESPN) which equaled huge ratings. As for Comcast/NBC and the NHL Stanley Cup Finals, both drama and ratings were lacking. Borrowing from the mouse’s playbook may be in order…
