This post has been in various stages of writing since the Robert Downey Jr. ads showed up. The focus seems to be on making the name HTC memorable — “It’s anything you want it to be,” we’re told. So we’re given possibilities that include: Humungous Tinfoil Catamaran Hot Tea Catapult… more »
Archives for August 2013
Let’s Talk Says Square…
August 29, 2013 by Leave a Comment
John Tozzi, a reporter for Bloomberg Businessweek, interviewed Square CEO Jack Dorsey about his Let’s Talk project — a new North American event series designed to bring business owners together to collaborate, connect and strengthen their communities. Today the free event hits St. Louis. You can read the announcement about the… more »
VMA 2013: Perry Ready To ROAR…
August 25, 2013 by Leave a Comment
The MTV Video Music Award (VMA) show is taking place on Sunday night. There’s been a lot of buzz about Katy Perry’s level of participation — She will close the show, singing “Roar,” the single released last week to build excitement about her upcoming album (her fourth studio album, “Prism.”)…. more »
Firing Up Social Media for New a Taco…
August 23, 2013 by 1 Comment
Available at a Taco Bell near you is the new Fiery Doritos Locos Tacos (DLT). The third offering within the brand’s most successful product platform ever – with 600 million sold since March 2012 – it combines spicy chili with a hint of lime flavor in a crunchy red shell…. more »
AWSI: Shift from Crusty May Be Temporary…
August 22, 2013 by Leave a Comment
In the “A-HED” position of Tuesday’s Wall Street Journal there was a somewhat shocking story about how Parisians are preferring “the whitest, least-baked baguette on display.” That translates to shift in demand away from the classic “crusty” baguette. One baker who sells 1,500 baguettes every day said that 90% of… more »
