There have been all kinds of really creative posts ever since the antenna issue with the iPhone 4 came to light. Apparently there’s a “bumper” for that. Apple said — you’re holding it the wrong way! There was a cartoon. And a Rap video… And a play off of WSJ/All… more »
Nike’s “Write the Future” Campaign Kicks into Next Gear…
Nike isn’t an official sponsor of the 2010 FIFA World Cup. That designation goes to Adidas, who paid $350 million for a seven-year deal which expires after the 2014 World Cup in Brazil. As an official FIFA top tier partner, Adidas supplied game balls (the controversial Jabulani) and has outfitted… more »
Introducing the “Robo-Raptor”
The Wall Street Journal had a front page story about Robo-Raptors (It’s a Bird, It’s a Plan, It’s a Robotic Bald Eagle). It talked about Dutch ornithologist, falconer and mechanical engineer, Robert Musters who created a lifelike “RoBird” that can scare off other birds. “This bird can do what a… more »
LEGO Version of England vs. U.S. World Cup Match
In case you missed the FIFA World Cup match between England and the United States, here is a re-enactment of the highlights (lowlights?) using LEGOs. The U.S. got a historic result, a 1-1 draw with England to open the 2010 World Cup for both sides. Steven Gerrard opened the scoring… more »
Mini USA Challenges Porsche – Wins on Publicity Front…
You may have seen the full page ads where the Mini is calling out Porsche. Part of a campaign developed by Mini’s agency’s Butler, Shine, Stern & Partners, there is an extensive Facebook component (www.facebook.com/MINIUSA) which includes a very funny video where the Mini U.S. president Jim McDowell throws down… more »