The Secret Life of Pets” opened to a whopping $103.2 million over the weekend, according to studio estimates. Success attributed to its originality. We say its was something more…
NVC the 0710 Edition: Transitions BlackBerry, Martha Stewart, Ramsey, Mr. Clean and More…
July 10, 2016 by 1 Comment
This has shaped up to be a “transitions” edition with some rewind and some re-imagining thrown in. BlackBerry EOL, Martha Stewart and Facebook Live (It’s a good thing!), Gordon Ramsey dashes for Glu Mobile and Mr. Clean sings?! Read on!
AWSI: Twinkies are a Survivor Thanks to the Brand Whisperer…
July 7, 2016 by Leave a Comment
Thanks to Brand Whisperer, Metropoulos, Hostess and Twinkies are surviving and thriving with an IPO coming soon. Also, look for fried Twinkies in a Wal-Mart near you. The playbook sounded familiar to us…
SCMF Musings: Front Page 2-Pager an Eye Catcher…
June 15, 2016 by 1 Comment
A sensational 2-pager for the Broadway revival of “The Front Page” appearing strategically on Page 2 of the Sunday Times Arts & Leisure section got us to stop and study with interest…
NVC the 0612 Edition: Neiman Marcus, Mr. Robot, Pebble Core, NYT Tall issue and More…
June 12, 2016 by 1 Comment
Times Mag gets tall, Pebble gets a new Core, and retailers continue to find ways to break out. Creativity abounds — see for yourself. Scroll on and stay for the featured song…
